A first look at YouTube’s new TV stars

It’s been almost four months since YouTube officially announced its channel initiative, which aims to bring new, professionally produced content from Hollywood celebrities and YouTube stars alike to the site. Since then, dozens of channels have launched, with participants ranging from Reuters to Motor Trend to the Vlogbrothers. But who are the people behind these new shows, how has it been working out for them, and what’s in it for YouTube? We talked to three of YouTube’s new TV stars to find out.


A relatable guy
Philip DeFranco, SourceFed

Help from his history teacher
John Green, Crash Course

A lot less wonky
Felix Salmon, Reuters TV

Four months in
How’s the new content working out for YouTube?

Wondering what other channels already launched on YouTube as part of this initiative? Then check out our complete list.

Go to page 2 (of 6) on GigaOM .

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