When Barnes & Noble finally confirmed a UK launch for its Nook e-reader last week, paidContent suggested the John Lewis department store would be one retail chain to offer the device. Today, that’s exactly what B&N is announcing…
Announcements of retailers carrying electronics gadgets are nothing new. The salient points are…
- This isn’t an exclusive for Nook – John Lewis will go on selling other e-readers.
- And it isn’t an exclusive for John Lewis – it sounds like Nook will be sold elsewhere, too.
- There is no mention of the store selling Nook Tablet or Nook Color, just its Simple Touch e-ink readers with and without GlowLight.
After all, which brand like B&N would want to commit to a solitary retail channel if it could help it?
John Lewis has 37 well-regarded department stores, and an increasingly high-trafficked e-commerce website. The store has become a respected home electronics brand.
This is a good deal for Nook’s first foray outside the States. But many will watch for the arrival of its complete product line-up later.
Leading UK book retailer Waterstones is selling Amazon’s Kindle. WH Smith is amongst those selling Kobo.
