Q1 Wireless Scorecard: What Verizon iPhone Effect?

The iPhone’s debut on Verizon Wireless  in January was one of the most anticipated moments for many consumers and wireless lovers. But it turns out the launch wasn’t bad news for most rival carriers, nor did it impact Verizon’s network. In the first quarter, almost all the wireless carriers reported strong results with robust subscriber additions, good revenue numbers and improving churn. The lone exception was T-Mobile, which struggled with a loss of subscribers and saw flat revenue and a loss in income.

Now, it’s unlikely that one smartphone would have much of an effect across the entire market. So these results are not surprising. But it’s a good sign for the industry that it’s still adding subscribers, though in some cases, the growth is happening through connected devices like tablets and other machines. AT&T, for example, added 1.3 million connected devices in the last quarter, far outpacing its more modest post-paid subscriber additions. Verizon also added 897,000 subscriberss from wholesale and “other connections.” As we’ve pointed out, these areas are where the battle will increasingly be fought as the market for mobile subscribers gets saturated. Take a look at the numbers, which were drawn from the earnings reports announced by the companies.

Leap Wireless:
Wireless Service Revenue: $ 678.4 million
Operating Loss: $ 18.1 million
Wireless Data Revenue: N/A
Net Subscriber Additions: 331,000
Total Subscribers: 5.8 million
Churn: 3.1 percent
ARPU: $ 39.35
Metro PCS:
Wireless Services Revenue: $ 1.2 billion
Net income: $ 56 million
Wireless Data Revenue: N/A
Net Subscriber Adds: 725,000
Total Subscribers: 8.9 million
Churn: 3.1 percent
Prepaid ARPU: $ 40.42
T-Mobile:
Wireless Revenue: $ 4.63 billion
Wireless Net Income: $ 135 million
Wireless Data Revenue: $ 1.33 billion
Net Prepaid Subscriber Adds: 372,000
Net Postpaid Subscriber Loss: 471,000
Total Subscribers: 33.6 million
Churn: Postpaid 2.4 percent, Prepaid 6.7 percent
Postpaid ARPU: $ 52
Sprint:
Wireless Services Revenue: $ 6.6 billion
Wireless Operating Loss: $ 439 million
Wireless Data Revenue: N/A
Net Prepaid Subscriber Adds: 846,000
Net Postpaid Subscriber Loss: 114,000
Net Wholesale Subscriber Adds: 389,000
Total Subscribers: 51 million
Churn: Postpaid 1.81 percent, Prepaid 4.36 percent
ARPU: Postpaid $ 56, prepaid $ 28
Verizon:
Wireless Services Revenue: $ 14.3 billion
Wireless Operating Income: $ 4.35 billion
Wireless Data Revenue: $ 5.5 billion
Net Prepaid Subscriber Loss: 27,000
Net Postpaid Subscriber Adds: 906,000
Wholesale Subscriber Adds: 897,000
Total Subscribers: 104 million
Churn: Postpaid 1.01 percent
ARPU: Postpaid retail $ 53.52
AT&T:
Wireless Services Revenue: $ 14 billion
Wireless Operating Income: $ 3.9 billion
Wireless Data Revenue: $ 5.1 billion
Net Prepaid Subscriber Adds: 85,000
Net Postpaid Subscriber Adds: 165,000
Net Reseller Subscriber Adds: 561,000
Net Connected Device Adds: 1.3 million
Total Subscribers: 97.5 million
Churn: Postpaid 1.18 percent Total 1.36 percent
ARPU: Postpaid $ 63.39

Related content from GigaOM Pro (subscription req’d):

  • In Q4, Data Was Mobile’s Hot Spot
  • Mobile Q4: All Eyes Were on Android, 4G and the Rising Tablet Tide
  • In Q3, the Tablet and 4G Were the Big Stories


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