X is suing companies for money they didn’t spend advertising on it, Musk calls it war
Tweet In an unexpected turn of events, X announced legal action against several advertising groups and entities for an alleged …
Advertising
Disney launches AI-powered tool for targeted advertising on Disney+ and Hulu
Tweet The Walt Disney Company is adding AI-powered contextual advertising tools for brands. Hence, Disney+ and Hulu users will see …
More layoffs reported at Google with hundreds of people cut from its advertising sales team
Tweet A new report claims that hundreds of people in Google's advertising sales team have been laid off today. This …
Amazon and Meta sign two agreements about advertising data as UK CMA ends investigation
Tweet CMA, the UK watchdog, is closing its investigations against Meta and Amazon about the use of ad data after …
Microsoft Advertising ditches Twitter, and then Elon Musk threatens a lawsuit
Tweet Microsoft Advertising has decided to no longer support Twitter starting April 25. However, this move has apparently caused Twitter …